? / Xu Chao (Xinhua News Agency feature articles)
? focus on micro-
?The Obama campaign released a 7 minutes long video campaign ads: the opening description of the many problems of the legacy of the Bush administration to its successor, Barack Obama ? the economic downturn, rising unemployment, and then to great lengths stressed that Austria The Obama administration?s many achievements, including the withdrawal from Iraq, the assassination of former leaders of the ?base? organization of Osama bin Laden, launched to stimulate the economy and raising the employment rate measures. Credits, to face supporters of Obama statement: ?I believe the U.S. is picking up.? Then flashed the new campaign slogan ?Forward?.
To explore the ?wave? of fund-raising ability, the campaign on the site to sell more than 10 kinds of ?waves? or other pet-themed souvenirs, such as red, white and blue ?Obama dog sweaters,louboutin pas cher, priced at 35 dollars. Ad Description: This cute Obama dog sweaters will give your furry friend to bring comfort to make it more fashionable. ?
Former President George W. Bush?s campaign advisers McKinnon joked the 2012 presidential election campaign already went to the dog trail. However,hollister pas cher, he believes that a good relationship between the campaign people and pets can really help to win more votes.
According to the Washington Post reported on May 1, the Obama camp seems intent on ?wave? on the official campaign ads and fundraising advertising, however, a significant position, it seems to make the ?White House dog? to become president for the first time a key role in the election campaign.
Related
?Democratic public opinion analyst Lake believes that this focus on the micro-groups of voters,abercrombie pas cher, canvassing strategy,sac longchamp, if combined with ?facebook? micro-blog ?Twitter? and other sites, to achieve good results can help the campaign, because the users of social networking sites are mostly like-minded spread the concept of ?core? campaign. ?You can not on a social network tries to win over the ?swing voters?,? Lake said, ?This kind of micro-positioning strategy is essential,hollister pas cher, it allows voters from passive viewers into active campaign participants.
?Obama camp set up pet lovers to support Obama?s official website, ?Facebook? and other mainstream social networking sites to set up the link, put up a lot of the president and the ?wave? with photos, inviting supporters to share their pet photos .
In addition to raising funds and votes, ?wave? may help Obama re-opened main rival, Republican presidential candidate Mitt Romney?s ?scars?. Romney when driving long-distance travel in the 1980s, once pet dog into a cage, tied to the roof. It has been criticized by Democrats and animal protection organizations, and think Romney brutal treatment of animals. However, Republicans did not forget the same topic in the dog hit back at Obama stressed that he mentioned in his autobiography in 2004, the Democratic president was in Indonesia,abercrombie, eating dog meat.
?s alternative standard-bearer.
Obama 2008 presidential campaign?s ?dream? and ?change? slogan is well known,longchamp, has earned the support of many voters. How to choose a campaign slogan in this campaign, how popular concern about the development of campaign strategy.
New slogan ?forward?
Obama?s team to release
? new ?weapon?
? hot topic
?Wave? is a male Portuguese Water Dog in April 2009 to join Obama a popular popular.
Available statistics show that the March election budget announced by Obama and Romney, Obama spent $ 6.7 million, nearly half of Internet advertising, many with specific demands of the micro-groups of voters; Romney relatively cautious on this micro-positioning strategy,michael kors outlet handbags, only one tenth of the campaign budget for Internet advertising.
From Nixon to Clinton, then Bush, the well-known political figures to have a pet cat or dog around for them to win a lot of support.
Obama camp,hollister, pet lovers only need to win a small part of the electorate,hollister magasin, but they reflect the specific demands of many groups of voters,louboutin, including women?s rights,air jordan, students rights, need to respond. Obama?s ?pet card? is one of the ways he?d try to respond to the demands of these groups of voters.
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